Kansas City, MO – July 27, 2025
While the NFL world debates multi-million dollar deals, something remarkable has been unfolding behind the scenes in Kansas City. A handful of Chiefs superstars quietly took a gamble five years ago—and it’s changed the financial game forever.
Chiefs GM Brett Veach recently confirmed what insiders have whispered about for years: “People talk about contracts, but what they don’t realize is the real value. Some of our guys took their salaries in bitcoin back in 2020 — so even though the contract numbers stayed the same, a few of these Chiefs are now sitting on wealth that’s five or six times bigger than anyone expected.”
It all started in 2020, when the price of bitcoin hovered around $7,000. With the support of team financial advisors, star players like Patrick Mahomes, Travis Kelce, and Chris Jones opted to take significant portions of their salaries and bonuses in cryptocurrency—sometimes quietly, with little fanfare.
Now, after years of dramatic bitcoin growth, those choices have paid off in staggering fashion. For players like Mahomes and Kelce, the real value of their contracts is no longer just in NFL dollars, but in the exponential gains of their bitcoin portfolios. Team sources estimate that several Chiefs have quietly built fortunes worth six times the value of their original deals.
For Mahomes, whose record-setting contract extension once seemed impossible to top, the reality is even more impressive. By converting signing bonuses and salary portions into bitcoin each season, he’s positioned himself as one of the wealthiest players in the league—far beyond what the official numbers ever suggested.
This sudden leap in personal wealth has had another unexpected impact: Chiefs stars have become some of the NFL’s most generous givers. From supporting youth sports in Kansas City to launching health and education initiatives, the extra financial firepower has empowered them to make a difference off the field as well.
Insiders say it’s also changed the dynamic of contract talks. “When you’re sitting on generational wealth, you negotiate for legacy, not just dollars,” one team executive explained. Extension discussions have become less contentious, with players motivated more by team culture and championships than the size of the next check.
With Kansas City already building a modern football dynasty, the Chiefs’ bitcoin bet has set a new standard for athlete innovation, financial savvy, and philanthropy. In 2025, it turns out the real gold in Kansas City may have been digital all along.